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SEO , Website Reviews

The Surfer SEO Review: Why Everybody’s Talking About It

Welcome to the most comprehensive Surfer SEO Review.

SEO, or search engine optimization, is the process of getting your website to show up at the top of Google’s search results.

SEO tools pave the path to success in the online world. They help optimize web pages so that they rank higher in search engine results pages (SERPs), thereby increasing visibility and traffic.

But do you need every SEO tool under the sun?

No, you don’t.

You just need the right tools for the job – and what will work for you depends on various factors, such as your budget, website size, and SEO goals.

Surfer SEO is worth checking out if you’re looking for an all-in-one SEO solution. It’s a data-driven tool that promises to make your life as an SEO professional easier.

But does it deliver on its promises?

In this Surfer SEO review 2022, we’ll take an in-depth look at the tool and see if it’s worth the hype.

What is Surfer SEO?

Surfer SEO is a cloud-based SEO tool that is designed to help users improve their search engine rankings through data-driven insights. It started in a specific city in Poland when five friends, all with an entrepreneurial mindset, got together to create a tool that would help them with their own SEO projects.

The aim was to build something that would make on-page SEO quicker and easier.

Surfer has expanded to over 140 countries and is trusted by over 15,000 businesses. Some big names that use Surfer SEO include Shopify, FedEx Express, and Opera.

Who is the Surfer SEO For?

Surfer is a magic elixir for small business owners and website developers who want to improve their website ranking. It’s a tool that’s even used by SEO experts.

Others who can benefit from using Surfer SEO are:

  • Digital marketers who want to create better content
  • Content writers who wish to know what kind of content to write
  • SEO professionals who want to improve their clients’ website ranking
  • Bloggers, vloggers, and infopreneurs who want to increase their traffic
  • People who own an online business of any sort

How Does the Surfer Work?

Surfer SEO is a tool that provides you with actionable insights based on data from over a billion web pages. It’s designed to help you with keyword research, on-page optimization, and content creation.

To do this, Surfer SEO uses a process called “Content Genomics.” It is a data-driven approach to content optimization that promises to help you create better content faster.

Content Genomics analyzes your competitor’s content and extracts data points that you can use to improve your own ranking.

The data points Surfer SEO extracts include:

  • The length of the content
  • The use of specific keywords and phrases
  • The density of certain keywords and phrases
  • The number of images and videos to be used
  • The tone of the content

With this information in hand, you can then create content that is more likely to rank higher on search engine results.

Three Key Aspects Surfer Helps With

As mentioned earlier, the three main aspects of SEO that Surfer helps with are keyword research, on-page optimization, and content creation. Let’s look into further details.

1. Keyword Research:

If you spend your days manually combing through Google’s SERPs, you know how time-consuming keyword research can be. And you can’t even skimp on this essential SEO task – if you want your website to rank, you need to use the right keywords. Surfer has a feature dedicated to helping you with keyword research.

2. On-Page Optimization:

Do you know what it takes to optimize a web page for SEO?

It’s more than just sprinkling your target keyword all over the place – you need to take a holistic approach, considering factors like page title, meta tags, header tags, and image alt text. With Surfer’s Audit feature, you can quickly and easily check to see if your web pages are optimally structured for SEO.

3. Content Creation:

What binds all of your SEO efforts together is your content. Creating high-quality and engaging content is the prerequisite of a successful SEO strategy.

But coming up with ideas for new content can be tough – especially if you’re targeting highly competitive keywords. And what if you’re not a professional writer? With its Content Editor feature, Surfer presents a tool to streamline your content creation process.

Let’s look at these features and more that Surfer has to offer in more detail.

The Best Features

Surfer offers many features that make it an attractive option for those needing an SEO tool.

Keyword Research Tool

Surfer SEO’s Keyword Explorer is designed to make your life easier.

Just insert a seed keyword, and the tool will show you all the related keywords, along with their search volume, CPC (Cost-Per-Click), and SEO difficulty. These details are crucial when you’re trying to decide which keywords to target.

You can also use Keyword Explorer to spy on your competitors. By entering their URL, you can see the keywords they’re ranking for – and the ones they’re not. It helps you find opportunities to outrank them.

A built-in clipboard allows you to quickly list your findings into a document for later reference. No hassle of manually copy-pasting!

Content Editor

The Content Editor is a nifty little tool that allows you to create content faster.

Just enter your target keyword, and the tool will show you all the related data points that you need to consider while writing your article.

It includes:

  • The average length of content
  • The number of images used
  • The tone of voice.
  • The number of headings
  • The keywords to be used with their respective density

You can view this information on the right side of the screen while writing your content on the left side.

It’ll also give you an in-depth analysis of each piece, including a readability score, an Flesch-Kincaid grade level, and a content score. This valuable data will help you create content that’s not only SEO-friendly but also engaging and readable.

SEO Audit

The most note-worthy feature of Surfer SEO is its ability to audit a website for on-page optimization. Just enter the URL of the page you want to check; the tool will analyze your page and give you a detailed report.

The report will tell you what’s working well and what needs to be improved. It’ll also give you specific, actionable advice on how to optimize your page.

It’ll include things like:

  • How many words to bold
  • What keyword to use in the title
  • The number of times to use your target keyword
  • The range for the number of words to be used
  • The backlinks that you are missing

Fueled by accurate data, the On-Page Auditor is always up to date with Google’s latest algorithm changes.

SERP Analyzer

The game of SEO is changing every day. To stay ahead of the curve, you must constantly track your progress and monitor your SERP (Search Engine Results Page) position.

The SERP Analyzer does just that. It aids you in tracking your progress and seeing how your rankings are improving over time.

The critical target points SERP Analyzer tracks are:

  • The number of keywords you’re ranking for
  • Your average position
  • The traffic you’re getting from organic search

You can toggle the time range to see your progress over days, weeks, months, or even years.

The all-knowing SERP Analyzer also acts as your detective – tracking your competitor’s every move. By entering their URL, you can see the keywords they’re targeting and the ones they’re losing rankings for.

NLP (Natural Language Processing) Analysis

NLP came into existence when people realized that a machine could be made to understand language. It’s the ability of a machine to read, comprehend, and make sense of language.

Surfer SEO is powered by NLP, which is a cutting-edge technology that allows Surfer SEO to understand human language. It could be a misspelled word, a grammatical error, or even a sentence with multiple meanings.

It helps analyze a website’s content and extract the most critical data points. 

This valuable information is then used to create an SEO report.

Surfer SEO Team Collaboration

Today, when the teams are spread worldwide, it’s crucial to have a tool that allows easy collaboration. Surfer SEO has a built-in team collaboration feature that lets you share your work with your team and get their feedback in real-time.

It’s easy to use – just enter the email address of the person you want to share your work with, and they’ll get an email notification. They can then view your work and leave their comments. This feature boosts productivity and helps you get your job done faster.

If you wish to revoke access, you can do so with a single click.

Effective Surfer SEO Support

Surfer SEO has a fantastic support team ready to help you. You can contact them through the in-app chat or by emailing them at

They’ll usually get back to you within a few hours.

You can also become a part of their Facebook community, where you can ask questions, give feedback, and connect with other Surfer SEO users.

Grow by Using Surfer SEO Academy

We all can use some help when it comes to SEO. Surfer SEO Academy is the perfect place for you if you’re looking for guidance. It’s a free resource that offers SEO tips, tricks, and tutorials.

The Academy is updated regularly with new content, so you can always stay up-to-date with the latest SEO trends. It also increases your money-back guarantee to thirty days.

Surfer SEO Pricing

Any business, irrespective of the niche or size, can use Surfer SEO and get great results. 

Surfer SEO pricing offers four different plans. You can select a plan considering your requirements and budget.

Free Plan

Start-ups and small businesses don’t have huge marketing budgets. Surfer SEO understands that and offers a free plan with limited features.

It’s a great way to get started and see how Surfer SEO can help you grow your business. You can create optimized content and track unlimited early-stage websites.

Basic Plan

If you’re a blogger or a business owner with a small website, the Basic plan is perfect for you. It lets you track one website and costs $49 per month.

With the Basic Plan, you can access the Content Editor and Surfer SEO Audit features.

The highlight of the Basic Plan is that it’s free for the first month. So, you can try it out and see if Surfer SEO is the right tool for you before committing to a plan.

Pro Plan

Do you own a few websites or run an agency? The Pro Plan is designed for you. It lets you track five websites and costs $99 per month.

With this plan, you can write up to 30 SEO-optimized articles and audit up to 60 pages. It is one of the most popular plans among users.

Business Plan

Larger teams with many websites to track will find the Business Plan helpful. It costs $199 per month and lets you track up to 10 websites.

You can audit up to 140 pages and create about 70 articles monthly. The Business Plan allows you to add ten team members to your account.

All the paid plans offer free keyword research, SERP analysis, and content planner to help you create well-optimized content.

The plans also come with a 7-day money-back guarantee so that you can try Surfer SEO risk-free.

With this knowledge about Surfer SEO pricing and features, you can decide which plan is best for you.

What are the Pros of Using the Surfer?

There are many pros to using Surfer SEO. Here are some of the most notable ones:

  • It’s fast to load results, so no more waiting to create reports
  • The user interface is highly intuitive
  • The support team is always ready to help you
  • You can track your progress and see how your articles are performing
  • You can try Surfer SEO risk-free with their money-back guarantee

What are the Cons of Using the Surfer?

While Surfer SEO is a great tool, there are a few cons to consider:

  • The free plan is quite limited in terms of features
  • Some features like anchor profiles and referring URLs are yet to be introduced

Is SurferSEO The Best SEO Tool?

There is no shortage of SEO tools in the market. But Surfer SEO differs from the rest because it’s designed to help you grow your traffic and sales. 

However, to support this claim, let’s compare Surfer SEO with other popular SEO tools.

Surfer SEO Vs. Clearscope:

  Surfer SEO Clearscope
Lowest Plan $49 per month $170 per month
Business Plan $199 per month $1,200 per month
Language Support Available in all languages Supports only five languages
SERP Analysis Offers tips to improve the ranking Not supported
Jasper Integrations Integrates with the market’s best AI writing tool Not supported
Content Optimization Audit articles after they go live No further optimization after publishing

When compared, SurferSEO checks most boxes, whereas, Clearscope has a higher monthly fee and lacks certain features.

Surfer SEO Vs. Frase

  Surfer SEO Frase
Lowest Plan $49 per month $44.99 per month
Pro Plan $99 per month $114.99 per month
Language Support Use it in all languages Supports up to eight languages
AI Writing Tool Integrates with Jasper Has an in-built AI writing tool
SERP Analysis In-depth analysis for improving the ranking Doesn’t touch on all aspects in depth.
Money-Back Guarantee Seven days Five days

Depending on your needs, both SurferSEO and Frase can be good options. However, if you’re looking for an all-in-one tool, SurferSEO is a better choice.

Surfer SEO Vs. Ahrefs

  Surfer SEO Ahrefs
Lowest Plan $49 per month $99 per month
Business Plan $199 per month $399 per month
Free Trial Seven days free trial for only $1 Seven days free trial for $1 per day
Extensions Chrome extension for easy connection with Google Docs The user interface isn’t as easy to navigate as Surfer’s
Analysis SEO on-page analysis for better ranking Backlink analysis helps understand your site’s ability to rank
Content Creation Create new content  Analyze existing website content

Surfer SEO and Ahrefs are both powerful SEO tools. However, Ahrefs is more expensive and focuses mainly on backlink analysis. If you’re looking for an ultimate solution that covers all aspects of SEO, SurferSEO is undoubtedly the winner.

Is Surfer SEO Worth the Money?

As a business owner, you’re always looking for ways to improve your website and get more traffic. But, it requires you to invest time and money.

Many free SEO tools are available, but they don’t offer all the features you need. Surfer SEO is one of the few tools that provides everything you need to improve your website ranking.

What’s more, it’s affordable and easy to use. The seven-day trial for only $1 allows you to try Surfer SEO without risk.

So, if you’re asking whether the price is worth it, the answer is YES!

Final Thoughts

Ranking higher on Google can be the difference between getting traffic and making sales. One of the many reasons most start-ups fail within the first year is the lack of traffic.

Surfer SEO helps you avoid this fate by optimizing your content, providing insights on how to improve your ranking, and helping you create new content.

If you’re ready to transform your website and engage more customers, give Surfer SEO a try. You won’t be disappointed.

We hope this Surfer SEO Review 2022 has helped you make a decision. All the best!

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Atif Munawar

Atif is a tireless knowledge seeker who often finds himself on the last page of Google. He's also one of those rare people who is a graphic enthusiast with a background in accounting.
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